ISOI is a South Korean brand that focuses on skincare products with natural and organic ingredients. The brand was founded in 2009 by Jinmin Lee, who herself had skin issues and wanted to create products that are gentle yet effective. ISOI stands for "I'm So Intelligent", which reflects the company's goal of offering smart skincare products by combining traditional ingredients with modern technology.
One of ISOI's signature ingredients is Bulgarian rose oil, known for its ability to hydrate and soothe the skin. All products are free from harmful chemicals such as parabens and synthetic fragrances, making them suitable even for sensitive skin.
What makes ISOI unique?
Natural and organic ingredients
ISOI uses high-quality ingredients such as Bulgarian rose oil, white truffle, and various plant extracts. These substances are not only gentle on the skin but also effective against issues like dryness, uneven skin tone, and acne.
Safe for sensitive skin
ISOI products are formulated to suit all skin types, even the most sensitive. The brand avoids harmful chemicals and parabens, allowing even those with sensitive skin to use the products without irritation.
Proven effectiveness
ISOI products are well-known for their effectiveness in treating skin issues such as acne and pigmentation. Their "Blemish Care Serum" is particularly appreciated for its ability to reduce dark spots and even out skin tone while providing deep hydration.
What ingredients are most known in ISOI's products?
ISOI products are known for their natural and organic ingredients. Their most famous ingredient is Bulgarian rose oil, recognized for its moisturizing and anti-aging properties. Additionally, their products contain natural extracts such as white truffle and plant-based substances that nourish the skin. All products are free from harmful chemicals like parabens, sulfates, and synthetic fragrances, making them perfect for sensitive skin.
What types of skin problems do ISOI's products treat?
ISOI offers solutions for a wide range of skin problems, from acne and pigmentation to wrinkles and dry skin. Their products like "Blemish Care Serum Plus" are specially formulated to reduce blemishes and dark spots, while the anti-aging line, which includes rose oil, helps to firm and hydrate the skin. Thanks to their focus on natural ingredients, the products are gentle enough for sensitive skin and can be used by people with all skin types.
Are ISOI's products certified as safe and environmentally friendly?
Yes, ISOI has received EWG certification (Environmental Working Group), confirming that their products are free from harmful chemicals and safe for both people and the environment. The company has a strong focus on using sustainable and biologically degradable ingredients. This means that their products are not only safe for the skin but also contribute to reducing environmental impact by not using synthetic substances that can be harmful to nature.
What are ISOI's most popular products?
Among ISOI's most popular products are "Blemish Care Serum Plus," which is particularly effective against acne and dark spots, as well as "Bulgarian Rose Pore Tightening Control Serum," which helps to reduce pores and balance the skin's oil production. Their anti-aging products, especially those containing rose oil, are also highly valued for their moisturizing and firming properties.
ISOI has quickly become the favorite brand for those looking for effective, natural, and safe skincare products. Their commitment to avoiding harmful chemicals and using natural, sustainable ingredients makes it a reliable choice for all skin types, even for sensitive skin.
